There are many ways, I find, in which people negotiate their
public and private personae online. As if participants have different
levels of comfort as to what they share or don't share online. Some
look to not participate at all while others are fully involved in an
online display of themselves. The bell curve puts the majority within
having a moderate participation in social surveillance due to rising
social expectation. And with this rise in expectation there comes a
fading of privacy implications.
Anders Albrechtslund of firstmonday.org, in his article describing
participatory surveillance in online social networking is highly
accurate in his description of the current online culture as a
hierarchical panopticon. Traditionally a panopticon would be seen in
the physical world as a kind of structure wherein a single person
could reach a wide audience efficiently due to their equal
perspective of them. Albrechtslund tacks on a hierarchy as he moves
this concept into the digital realm of social media which I think is
accurate. Online in social media each person is his or her own
panopticon, however, each is not created equal. There are those who
share almost every aspect of their real lives, like a new breed of
celebrity.
Whats more is when I consider that in this digital realm we still
live in an age of capitalism and even though our panopticon isn't a
real structure it is still owned by companies such as Facebook and
Twitter who hold great influence and power over their users just
through ownership, Cohen, author of The Valorization of Stirveillance
warns. A further example of this power can be thought of and
conceptualized in this fact, popular free picture texting app Snapchat
is now valued at around $500 million USD for an app with no revenue.
This is solely due to the prospect of future monetization.
Websites and apps such as Facebook, Twitter and Snapchat are
merely platforms for living a digital life and just as in real life
your social circles are in flux either at your will or not. In my
online life I choose to lean towards more disclosure online and I
find myself doing it as more of a going-with-the-flow than anything.
This social digital world becomes strikingly similar to the real
social world. With this similarity considered I believe room for
managing anonymous digital lives is shrinking and the social
expectation of having an online persona, one that is true to the
self, is increasing.
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